THE CITY THAT NEVER STOPS

Sao Paulo is among the 10 largest cities in the world. With a population approaching 12 million people, the city is the center of business in Latin America.

Tourism

11.7 million visitors in 2010, 10.1 million domestic tourists and 1.6 million foreigners. The growth was 3.54% compared to 2009.
56.1% of tourists come for business, 22.4% to participate in events, 10.9% for pleasure, 4.0% for studies, 2.6% for visiting friends and relatives and 2.5% for issues health.